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The Inner and Outer Game of eLearning and Corporate Marketing

All of us are in sales and selling is simply seduction. As the best seducers know, so much of our success comes down to mindset. The attitudes and perspectives through which we view ourselves and the world around us can open wide new realms of possibility and success, and they can also keep us isolated and stuck in unproductive ruts. It’s no different when it comes to marketing to eLearning and Corporate Narration clients- where you place your attention and how that shapes your strategies will make or break your business in this competitive arena. In this breakout session, Adam will discuss the mindsets and tactics he employs to connect with and continue working for companies like Walmart, Comcast, ACE Hardware, Coca-Cola, Kroger and Cisco year after year.

* Learn the important distinction between inner game and outer game

* Reprogram your brain for marketing success by upgrading your mindset

* Equip yourself with effective strategies for finding and nurturing prospects

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